Applewood Plumbing, Heating & Electric Privacy Policy

Applewood Plumbing, Heating & Electric Privacy Policy

Last Updated: December 2024

Applewood Plumbing, Heating & Electric, LLC (“Applewood Plumbing” “We,” “Us,” or “Our”), is the only family-owned and operated plumbing repair, drain cleaning, heating, cooling, and electric repair company in Colorado that specializes in services exclusively for the homeowners.  We facilitate our Services through our Website https://www.applewoodfixit.com. This Privacy Policy is designed to help You understand how We collect, use, process, and share Your Personal Data, and to help You understand and exercise Your privacy rights. For residents of California and other states that provide additional rights, more information about the data We collect is available in Our Notice at Collection and Supplemental Notice for Residents of Certain Other States, which is found in Section 10 of this Policy, here.

1. Definitions

For the purposes of this Privacy Policy:

Affiliate means an entity that controls, is controlled by or is under common control with a party, where “control” means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.

Company (referred to as either “the Company”, “We”, “Us” or “Our” in this Agreement) refers to Applewood Plumbing, Heating & Electric, LLC.

Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.

Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.

Personal Data is any information that relates to an identified or identifiable individual.

Services refer to the use of Our Website.

Website refers to Our website accessible from https://www.applewoodfixit.com.

Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.

Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

You means the individual accessing or using the Services, or the company, or other legal entity on behalf of which such individual is accessing or using the Services, as applicable.

2. Scope and Updates to This Privacy Policy

This Privacy Policy applies to Personal Data processed by Us, including but not limited to, through Our Services, on Our Website. Our Services, Company and Affiliates are offered and operated solely in the United States and are not intended for use by individuals located outside of the USA.  If You reside outside of the United States and have concerns about using Our Website, please discontinue any future visits. By visiting or accessing this Website, You acknowledge and agree that You have read and understood this Privacy Policy.

Our Privacy Policy was developed as an extension of our commitment to combine the excellent service with the highest level of integrity in dealing with our website users. This Privacy Policy is designed to assist You in understanding how We collect, use, and safeguard the Personal Data You provide and to assist You in making informed decisions when using Our Website. This statement will be continuously assessed against new technologies, ethical practices, and the needs of Our users.

Changes to our Privacy Policy. We may revise this Privacy Policy from time to time in Our sole discretion. If there are any material changes to this Privacy Policy, We will notify You as required by applicable law. You understand and agree that You will be deemed to have accepted the updated Privacy Policy if You continue to use Our Services after the new Privacy Policy takes effect.

3. Type of Personal Data We Collect

The categories of Personal Data We collect depend on how You interact with Us, Our Services, and the requirements of applicable law. We collect Personal Data that You provide to Us, Personal Data We obtain automatically when You use our Services, and Personal Data from other sources such as third-party services and organizations, as described below.  For residents of certain states, including California, additional disclosures about the information We collect is available in Our supplemental disclosure below.

1. Personal Data You Choose to Provide

While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but it not limited to:

• Email address
• First name and last name
• Phone number
• Address, state, province, ZIP/postal code, city

We may collect personally identifiable information for the following purposes:

• Requesting a Service. We may collect Personal Data when You schedule a service through our website or interactive features (e.g. online scheduling, messaging, chat features), register for our newsletter “Applewood Insider,” request customer or technical support or otherwise communicate with Us such as your name, e-mail address, home or work telephone number, postal address, mailing address, and other Personal Data. This includes Personal Data provided by You when you engage with our online scheduling tool (e.g., “Schedule Now” or “Let’s Chat”) or fill in Our other website forms (including Your responses to “How may I help you?”) or online surveys or forms.

• Purchases. We may collect Personal Data and details associated with Your service needs and purchases, including payment or other financial information. Any payments made via Our Services are processed by third-party payment processors. We do not directly collect or store complete payment card information entered through Our Services, but We may receive information associated with Your payment card information (e.g., the last four digits of your payment card number and your billing details).

• Live Chat. We partner with a trusted third-party vendor “Ruby Chat” to provide You with live chat features to better assist You. When using the live chat features, only provide necessary information and do not provide sensitive information. We or Our third-party vendor may record and maintain a transcript of any communications in the live chat for recordkeeping, training, and quality assurance purposes.

• Business Development and Strategic Partnerships. We may collect Personal Data from individuals and third parties to assess and pursue potential business opportunities. 

• Job Applications and Recruiting. We may collect Your information that will be used to assess your skills, qualifications, and interests to determine alignment with career opportunities with Us or Our Affiliates and to communicate with you regarding the status of your application. 

• Personal Data collected automatically when using the Services

In addition to the information that You provide to Us, We may collect Personal Data automatically about You when using the Services.

• Automatic Collection of Usage Data. We may collect certain Personal Data automatically when You use Our Services, such as Your Internet Protocol (IP) address, user settings, MAC address, cookie identifiers, type of mobile device You use, Your mobile device unique ID, Your mobile operating system, the type of mobile Internet browser You use, mobile carrier, mobile advertising and other unique identifiers, browser or device information, location information (including approximate location derived from IP address), and Internet Service Provider (ISP) and other diagnostic data. We may also automatically collect information regarding Your use of our Services, such as pages that You visit before, during and after using Our Services, information about the links You click, the types of content You interact with, the frequency and duration of Your activities, and other information about how You use Our Services. 

Some of the tracking technologies We use to automatically collect information about You may include:

• Cookies.  We use Cookies and similar tracking technologies to track the activity on Our Services, store certain information, to recognize Your browser or device and to provide You with essential features and services, including but not limited to:
  • Recognizing You when You sign-in to use Our Services.
  • Keeping track of Your specified preferences.
  • Conducting research and diagnostics to improve Our content, products, and Services.
  • Preventing fraudulent activity.
  • Improving security.

• Our Cookies allow You to take advantage of some of our essential features. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. For instance, if You block or otherwise reject Our Cookies, You will not be able to schedule a service through our live chat.

• Approved third parties may also set Cookies when You interact with Our Services. Third parties include search engines, providers of measurement and analytics services, social media networks, and advertising companies. Third parties use Cookies in the process of delivering content, including ads relevant to Your interests, to measure the effectiveness of their ads, and to perform services on behalf of Applewood.

• You can manage browser Cookies through your browser settings. The ‘Help’ feature on most browsers will tell You how to prevent Your browser from accepting new Cookies, how to have the browser notify You when you receive a new Cookie, how to block Cookies, and when Cookies will expire. If You block all Cookies on your browser, neither We nor third parties will transfer Cookies to Your browser. If You do this, however, You may have to manually adjust some preferences every time You visit a site and some features and services may not work.

• Cookies are usually defined in one of two ways, and We may use either of them:
  • Persistent cookies: will remain on Your Device when You go offline until you delete them or they expire
  • Session cookies: will be deleted as soon as You close Your web browser

• We use both Session and Persistent Cookies for the purposes set out below:

Necessary / Essential Cookies
Type: Session Cookies
Administered by: Us
Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those Services.

Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies identify if users have accepted the use of Cookies on the Website.

Functionality Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.

• Web Beacons. Certain sections of Our Service and Our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).

C. Personal Data Collected from Other Sources
 Third-Party Services and Sources. We may obtain Personal Data about You from other sources, including through third-party services and organizations, such as Ruby Chat or ServiceTitan. 

4. How Your Data is Used and Stored

In addition to the uses described above, We use Your Personal Data in a variety of way including, but not limited to the below, in order:

• To identify You when You visit Our Website
• To provide You with effective customer service
• To contact You with information and notices related to Your use of the Website
• To contact You related to any appointments
• To provide service communications such as appointment registration and customer service messages
• To provide products, information and services You request or that we think You may be interested in
• To process applications if You apply for a job we post on our Website
• To respond to Your emails or online requests for products, services, or information
• To personalize and improve the usability of the Website
• To tailor content, advertising and marketing to You
• To notify You about important changes to our Website and special offers
• We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.

5. How Your Data is Shared

We may provide aggregate information about our customers, sales, website traffic patterns and related website information to our Affiliates or reputable third parties, but this information will not include personally identifying data, except as otherwise provided in this Privacy Policy or for legal reasons or sale of business or merger.

We may share Your Personal Data in the following situations:

• With Service Providers. We may share Your Personal Data collected through this Website with Service Providers to monitor and analyze the use of our Service, to contact You. For instance, We may use third-party vendors to design and operate this website. These third-party vendors may need Your Personal Data about You to perform their functions.

• In aggregate or de-identified form. We may use Your Personal Data collected through this Website to create a compiled, aggregate view of usage patterns. We may share aggregate information with third parties so they can better understand Our user base. We may also share, with third parties, information about how particular individuals use this Website, but only on a de-identified basis (“Individualized Data”). Individualized Data is not personally identifiable, but it does reflect the usage patterns of a particular Site user, as opposed to Site users collectively.

• As part of a Business Transfer. Your Personal Data may be transferred to successor organization if We are involved in a merger, acquisition, financing due diligence, reorganization, bankruptcy, receivership, purchase or sale of assets, or transition of service to another provider. If such a transfer occurs, the successor organization’s use of Your Personal Data will still be subject to this Policy and the privacy preferences You have expressed to Us.

• With Affiliates. We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.

• With business partners. We may share Your Personal Data with Our business partners to offer You certain products, services or promotions.

• For Legal Reasons. We may disclose Your Personal Data when We, in good faith, believe disclosure is appropriate to comply with the law, a court order or a subpoena. We may also disclose Your information to prevent or investigate a possible crime, such as fraud or identity theft; to protect the security of this Website; or to protect Our own rights or property or the rights, property or safety of Our users or others.

• With Your consent: We may disclose Your Personal Data for any other purpose with Your consent.

6. How We Protect Your Data

We implement commercially reasonable security measures to help protect against unauthorized access to or unauthorized alteration, disclosure, or destruction of data. Although We use reasonable measures to help protect Your Personal Data against unauthorized use or disclosure, We cannot guarantee the security of information provided over the Internet or stored in our databases and will not be responsible for breaches of security beyond our reasonable control.

7. How to Manage the Processing of Your Data

You may request access to all Your personally identifiable information that We collect online and maintain in Our database by emailing Us at [email protected].

• Email communications. You can manage Your email preferences, including opting out of email, by contacting Us using the “Contact Us” information at the bottom of this webpage or by using the unsubscribe link found at the bottom of the email to opt out of receiving future emails. You will continue to receive transaction-related emails regarding products or Services you have requested or non-promotional communications regarding our services such as update to our Terms or this Privacy Policy.

• Text Messages. You can manage your text preferences, including opting out of text messages, by contacting Us using the “Contact Us” information at the bottom of this webpage or by following the instructions in the text message You have received from Us.

8. Your Privacy Rights and How to Exercise Them

You may exercise certain rights regarding Your data processed by Us. In particular, You have the right to do the following:

• Retention of Your personal data. The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies. The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

• Transfer of Your Personal Data. Your information, including Personal Data, is processed at the Company’s operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction. Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other Personal Data.

• Delete Your Personal Data. You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You. Our Service may give You the ability to delete certain information about You from within the Service. You may contact Us to request access to, correct, or delete any Personal Data that You have provided to Us. Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.

• Access to Your Personal Data. You have the right to request that We confirm whether or not we are processing Your Personal Data. You also have the right to access such Personal Data.

• Correct inaccurate Personal Data. You have the right to request that we correct any inaccurate Personal Data We maintain about You, taking into account the nature of the Personal Data and the purposes of the processing of the Personal Data.

• Obtain a copy of Your Personal Data. We will provide Your Personal Data in a portable and usable format that allows You to transfer data easily to another entity – provided that this is technically feasible

In any case, we will not increase the cost of, or decrease the availability of, a product or service, based solely on the exercise of any of Your rights and unrelated to the feasibility or the value of a service. If You would like to exercise any of these rights, please contact Us as set forth in “Contact Us” below. We will process such requests in accordance with applicable laws.

If You want to submit requests to opt-out of the targeted advertising via a user-enabled global privacy control, like the Global Privacy Control (“GPC”), You are free to do so and We will abide by such request. The GPC consists of a setting or extension in the browser or mobile device and acts as a mechanism that websites can use to indicate they support the GPC signal. If You want to use GPC, You can download and enable it via a participating browser or browser extension. More information about downloading GPC is available here.

9. International Transfers

Your Personal Data is processed, transferred, and stored in the United States, where privacy laws may be less stringent than the laws in Your country and where the government, courts, or law enforcement may be able to access Your Personal Data. By submitting Your Personal Data to Us, You agree to the transfer, storage and processing of Your Personal Data in the United States. We endeavor to safeguard Your information consistent with the requirements of applicable laws.

10. Supplemental Notice for Residents of Certain Other State

This Supplemental Notice is for residents of states that have adopted comprehensive privacy legislation and others that may come into effect from time to time, including but not limited to, consumers residing in Utah, Virginia, Connecticut, California, Texas, Montana, Oregon (collectively “Applicable State Laws”) and supplements the information contained in this Privacy Policy.

It provides information required under the California Consumer Privacy Act and as amended by the California Privacy Rights Act (collectively, the “CCPA”), the Colorado Privacy Act (the “CPA”), the Connecticut Data Privacy Act (“CDPA”), the Montana Consumer Data Privacy Act (“MCDPA”), the Oregon Consumer Data Privacy Act (“OCDPA”), the Texas Data Privacy and Security Act (“TDPSA”) the Utah Consumer Privacy Act (“UCPA”), and the Virginia Consumer Data Protection Act (“VCDPA”) and any and all regulations arising therefrom. Some portions of this Supplemental Policy apply only to consumers of particular states, and we have indicated where those portions are state-specific.

The following table describes the categories of personal information Applewood may collect, examples of personal information in each category; types of sources; business purposes for which each category of personal information is collected; types of vendors or third parties with whom personal information is shared.

Opting Out of Sales, Sharing, and Targeted Advertising. You have the right to opt out of “sharing,” “sales,” and use of Your Personal Data for “targeted advertising”. We may share information with third-party advertising partners for the purpose of promoting Our Services as described above. To the extent that such sharing is considered a “sale,” “sharing” or disclosing for targeted advertising under California or other Applicable State Law, You may limit such sharing by:   

• Contact Us.  Contacting Us as set forth in “Contact Us” below.
  
• Your Cookie Preferences. When You first visit Our Website, you will be presented with a banner which offers You a choice about whether to accept or decline Our use of cookies and similar tracking technologies, the use of which may constitute a “sale” or “share” of personal information under applicable law and may be for targeted advertising. Please note that cookies are browser specific. Your request to opt-out of sale/sharing will be linked to Your browser identifier only. If You use a different computer, mobile device, or Internet browser to access our sites, You will need to renew Your cookie management choices.

Additional Privacy Rights for Residents of California. 

Non-Discrimination. Residents of certain states have the right not to receive discriminatory treatment by Us for the exercise of their rights conferred by applicable law. 

Authorized Agent. Only You, or someone legally authorized to act on Your behalf, may make a verifiable consumer request related to Your Personal Data. You may also make a verifiable consumer request on behalf of Your minor child. To authorize an agent, provide written authorization signed by You and Your designated agent and contact Us as set forth in Contact Us below for additional instructions.

Verification. To protect Your privacy, We will take steps to reasonably verify Your identity before fulfilling Your request. These steps may involve asking You to provide sufficient information that allows Us to reasonably verify You are the person about whom we collected Personal Data or an authorized representative, or to answer questions regarding Your account and use of Our Services.  If We cannot verify Your identity or authority to make a request, We may not be able to fulfill your request. 

Appeal.  You may have the right to appeal Our decision or response to Your request. To exercise your right to appeal, You can submit an appeal request using the same method used to submit your original request, including by contacting Us as set forth in contact us below. 

Refer-a-Friend and Similar Incentive Programs. Applewood Plumbing, Heating & Electric, LLC, may offer referral programs or other similar promotions that allow You to receive discounts or other benefits. Because these programs involve the collection of personal information, they may be interpreted as a “financial incentive” program. These programs are entirely voluntary and allow Us to grow our business and provide additional benefits to You. You will have to join, or affirmatively opt-in, to any incentive program. The value of Your data to us depends on how You ultimately use our Services, whereas the value of the referred party’s data to us depends on whether the referred party ultimately uses our Services. Said value will be reflected in the incentive offered in connection with each program.

You may withdraw, or opt-out, of any program by following the instructions in the applicable program description and terms or by contacting Us as set forth in contact us below.

California Shine the Light.

In addition to the rights as explained in this Privacy Policy, under California’s “Shine the Light” law, California residents who provide Personal Data (as defined in the statute) to obtain products or services for personal, family, or household use are entitled to request and obtain from us, once per calendar year, information about the Personal Data we shared, if any, with other businesses for marketing uses. We will not disclose or share your Personal Data with third parties for the purposes of third-party marketing to you without your prior consent.

11. Children’s Privacy

We do not intentionally seek to gather information from individuals under the age of thirteen (13) years old. We do not target the Website to minors, and would not expect them to be engaging with Our Services. We encourage parents and guardians to provide adequate protection measures to prevent minors from providing information unwillingly on the internet. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We are aware of any Personal Data that We have collected about minors, We will take steps to securely remove it from Our systems.

12. Third-Party’s Website

This Policy does not apply to websites or other domains that are maintained or operated by third parties. Our Website may link to third-party websites and services. Because this Policy is not enforced on these third-party websites, We encourage You to read any posted privacy policy of the third-party website before using the service or website and providing any information. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

13. Governing Law

This Policy shall be governed under the laws of the State of Colorado, United States of America without regarding to its conflicts of law provisions.

14. Contact Us

Applewood, LLC is the controller of the Personal Data we process under this Privacy Policy. If You have any questions about Our privacy practices or this Privacy Policy, or to exercise Your rights as detailed in this Privacy Policy, please contact Us at: [email protected]

Applewood Plumbing, Heating & Electric, LLC
5000 W. 29^th Ave
Denver, CO 80212
303-232-6611